Without a doubt, the arrival of Smartphones in our lives has caused us to make thousands of changes in the way we think and do things. What once seemed unimaginable or very complex as record professional videoOn its own, it was something on another level, since only the big audiovisual production companies or the television companies did it.
Today everything audiovisual productions they have changed, thanks to fierce and rapidly changing technology. A clear example is the thousands of advertising videos that appear on social networks such as Instagram, Facebook, YouTube, among others. But, don’t lose sight of a few small details that make the difference in audiovisual production.
1.- Use the best audiovisual equipment. Whether it’s recording how a product works in your ecommerce or a corporate video of the services you offer in your business, you should always keep in mind, working with quality material.
Nowadays there are many inexpensive video cameras with which you can record videos in 4K resolution and thus get the best picture quality. Likewise, if you are going to record vocals, avoid doing it with the camera microphone and use a lapel microphone or studio microphone to professionally record vocals and achieve good audio quality.
If you don’t have the budget to buy it, you can always choose to rent it. You can search online rental of audiovisual equipment in Barcelona, for example, if you were in this city.
2.- Concentrate on what you want to convey. Videos are like music, they always have a message to send. In short, it can be considered as an audiovisual communication (even if it has no sound). It’s not the same music video as a business or advertising video.
Even if you are not a professional in the audiovisual sector, you should not neglect in the creation of your video, the benefits that a storyboard and a technical script can bring to you.
3.-You can get help from experts. It often happens that we would like to achieve a goal, but with the knowledge and tools we currently have, it could take years to achieve it. Therefore, you can contact experts in corporate video production and make your goal more achievable in a much shorter time.
Whether or not you contact a independent director or audiovisual production companyThey are specialists in video creation, so they are always up to date with the latest trends and techniques in audiovisual production so that your content is of the highest quality.