Benefits of Using Videos in Marketing

Benefits of Using Videos in Marketing

Currently, videos are one of the most potent tools in companies’ marketing actions, mainly due to the ability to distribute content through high-traffic media such as social networks and the ease of touching highly segmented audiences. This, along with other points we review today, makes video a great tool for …

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Categories SEO

11 Types of Links that Google Doesn’t Like

Links that Google Doesn't Like

Google has updated the Link Schemes page, which shows examples of backlinks that are considered spam by the search engine. New on the list is article marketing or guest blogging with links full of keywords, sponsored articles with paid links, and links in press releases. 11 Types of Links that Google Doesn’t Like …

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Categories SEO

How to Remove a Page from Google Search Results?

Remove a Page from Google Search Results

Many webmasters sooner or later face the need to remove site pages from the search engine that got there by mistake, are no longer relevant, are duplicates, or contain confidential customer information (the reasons may be different). How to Remove a Page from Google Search Results?  1.404 error of the easiest …

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Categories SEO

Instagram Rolls out a Feature to Tag Products

Instagram Rolls out a Feature to Tag Products

Instagram has opened the feature to tag products for all USA users. This is to improve e-commerce on the platform.  Tag Products on Instagram Instagram has enabled product tagging for all US user accounts. Previously, the feature was only available to content creators and brands. Instagram first announced the update …

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Web Content Accessibility Guidelines – WCAG

WCAG

Making your content have web accessibility it’s a smart strategy, even if the law doesn’t require your business to do so. Since then, accessible content has allowed anyone to consume the posts. It also tells everyone that your brand recognizes the value of inclusive content. Web Content Accessibility Guidelines: What …

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Is Word Count Matters for SEO Copywriting?

Word Count Matters for SEO Copywriting

Key copywriting strategies are constantly changing in search engine optimization (SEO) due to Google’s algorithm updates. Therefore, there are many doubts about the importance of word count in SEO. Is Word Count Matters for SEO Copywriting and a ranking factor  John Mueller, the Webmaster Trends Analyst at Google, confirmed that word count …

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Categories SEO

Keyword Research: When to Conduct?

Keyword Research

Keywords and phrases, what they are, and how they serve in your effort to find potential customers. Keywords to find you on the internet? At first glance, the above heading sounds a bit oxymoronic, “… in your attempt to find you….” Think of it this way: If someone somewhere is …

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Categories SEO

How to Find High DA Backlinks?

How to Find High DA Backlinks

The importance of external links in the link-building strategy For search engines (Google, Yahoo, Ecosia, etc.) that track the entire fabric of websites that make up the internet, you could say that the links are the streets, the roads that link the pages. Through these links and the respective algorithms …

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